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Landscape VS Portrait: Card Orientation

Landscape VS Portrait: Card Orientation

Let’s start by defining our terms. 

Landscape refers to the orientation that is wider than it is tall. (Horizontal Layout) 

Portrait is taller than it is wide. (Vertical Layout) 

Designing ID cards can be displayed landscape (horizontally) or portrait (vertically). The orientation of your ID cards will impact how they are used and differ in content value. Many companies utilize both orientations. 

Let's explore both portrait and landscape orientations. 

Portrait 

  • These are better for photo ID card badges (student badges, badges of the sales staff in the shops, badges of exhibition and other different events visitors). 
  • This layout is great for those that want to keep it simple with minimal text, a photo and a nice company logo. 
  • Worn only as an ID card requiring limited cardholder data. 
  • Printing large readable fonts for single line data is restrictive with a vertical design 

Landscape 

  • These are carried in a purse or pocket (e.g., bank cards, membership cards, loyalty cards). 
  • It allows for a little more room in terms or text space. 
  • Longer logos or text fields will look better on a horizontal orientation since you won’t have to shrink the font size or wrap the text to fit in the allotted card space. 
  • Used with swipe readers. 
  • Horizontal formats are oriented better so the slot punch does not go through larger printed graphics on the top edge. 
  • Carried as a wallet item requiring detailed cardholder data. 
  • For membership cards, horizontal designs allow you to place larger amounts of data if needed. 

Don’t Forget! 

The simplest ID card designs are often the best. Avoid over-complicated designs with too many images or fancy fonts. Instead, focus on developing a clear ID card design. 

If you would like to learn more about our ID layout or doing a customized ID design, give us a call! Our ID experts would be happy to answer any questions you may have about our products. 

Introducing Magicard PRONTO100: THE FASTEST & SMALLEST ID CARD PRINTER

Introducing Magicard PRONTO100: THE FASTEST & SMALLEST ID CARD PRINTER

The Magicard Neo 100 is the perfect printer for smaller organizations printing low volumes of cards. The Neo 100 is one of the best in class offers high quality prints at fast speeds with added security options.  

Fast 

With full color print speeds of just 18 seconds per card, it'll save you time on both operation  and set up. Its plug and play style set up and simple interface means you'll be ready to print in a  matter of minutes. 

 

 

Quick Setup, Easy to Use. 

With full color print speeds of just 18 seconds per card, it'll save you time on both operation  and set up. Its plug and play style set up and simple interface means you'll be ready to print in a  matter of minutes. 

 

 

 

HD Print, as Standard! 

This leaves you with a beautifully crisp, ultra-realistic colors that can be printed edge-to-edge,  providing you with outstanding quality cards. 

 

 

Security 

Digital data shredding means that every piece of data sent to the printer is fragmented after  the print job is complete. Holokote watermark can be printed on every card, increasing security  - and you can choose from three new designs. 

 

 

Small foot print, light weight. 

It's packed full of features but doesn't compromise on size and convenience. Its footprint is  smaller than an A4 sheet of paper and it weighs just 2.9kgs, making it portable and able to fit  easily into any environment. 

 

 

For more information on this printer please see the attached datasheet or call a member of our team. 

Edge-to-Edge Printing vs. Over-the-Edge Printing

Edge-to-Edge Printing vs. Over-the-Edge Printing

What is edge-to-edge printing? 

  • Edge-to-edge printing is a common print style with direct-to-card ID card printers.
  • It leaves a slim border around the surface of your printed ID card. 
  • The border isn't printed; rather it's a small area of the card to which no print was applied. 
  • It is generally more affordable. 
  • Cards with a white border tend to look a little less professional than their border-free counterparts. 

VS 

 

What is over-the-edge printing? 

  • This print method is available on reverse-transfer printers, also known as retransfer printers. 
  • It leaves no visible border around the edges of your printed ID card. 
  • The film fuses to the entire surface of the card, leaving no border.
  • It is a more expensive option, but it produces a higher-quality, more professional ID card. 

Now that you know the difference between edge-to-edge printing and over-the-edge printing, it's time to get yourself a new machine! 

ID Card Printer VS Inkjet Printer

ID Card Printer VS Inkjet Printer

You want a professional image? Don’t let a household printer and paper represent your brand. 

As the regularly require ID cards for identification and security - Education, Finance, Government, Healthcare, Retail, and Transport sectors around the world, so does the number of ways you can create them. 

Recently, inkjet kits have been launched which make it possible for inkjet printers to print onto PVC cards. From functionality to quality, there’s a significant difference between PVC card printing and inkjet card printing. We should look at how this compares to printing an ID card on a specially designed card printer which comes with security built-in. 

 

INKJET PRINTER 

The inkjet printing is water-based. Regular inkjet printers will not print on standard PVC plastic cards without smudging. Recently, suppliers have started offering kits, these kits come with special inkjet-specific PVC cards and a replacement tray that works in conjunction with an inkjet printer. 

Inkjet card kit printing simply lacks the security of PVC ID card printing. Security options are limited. 

Print quality is also an issue, the home printer ink will lay on top of the card which means it can be easily rubbed off, creating a potential for fraud and requiring more frequent replacement. 

VS 

ID CARD PRINTER 

Dye sublimation is the process where the printhead heats the printer ribbon and the ink vaporizes and bonds with the plastic card. This type of printing produces average quality cards at higher print speeds. Also, provides a more durable and color-rich result. 

Many ID printers have security options built-in. Magicard printers offer the patented, original HoloKote® and Custom HoloKote® security features as well as holograms and lamination. 

The HoloKote image is frosted into the clear overcoat application of the standard print process resulting in a watermark like layer that can be visually verified when the card is tilted in the light. 

The average lifespan of an ID card printer is 5 years. Some have seen theirs last longer! How long does your standard inkjet printer last? 

 

If you’re looking to create robust, highly secure cards that are counterfeit-proof then using a specifically designed ID card printer is the only way to be confident in the results. 

Checklist - for your ID Card Printer

Checklist - for your ID Card Printer

You already have your ID card printer. What other items should you consider to complete your ID card system? 

Here’s a list to use as a guide! 

  • Card Printer Training - learn from our ID expert, a peace of mind knowing you have been trained by a professional and had all your questions answered 
  • Ribbons, Cleaning Kits & Supplies – ensure high printing quality with genuine supplies 
  • Plastic Cards – stock up on cards so that you won’t run out 
  • ID Software – allows you to easily design ID cards, manage and store cardholder information, communicate with databases, and add functionality.  
  • Camera – professional-looking photos for your IDs 
  • Signature Pad capture your user’s signature quick and easy 
  • Lanyard & Lace - to ensure that your ID is visible at all times 
  • Card Holders – keep your ID protected and increases the lifespan of your cards 
  • Slot Punch – punch a hole or slot in your ID card – it can hang from a strap clip, lanyard, lace or reel. 

We’ll help you figure out which card printer supplies you need to keep your ID card program running efficiently and effectively! 

Card printer with wide range options

Card printer with wide range options

Card Printers have a wide range of options so you can select the printer that best matches your organization’s needs.  

Card printers are not just in single use but you can turn into multiple and cost-effective card programs. An ID card printer can do much more than print your identification cards. Here are some ideas to get you started: 

1. Visitor Passes 

It is used by businesses to control access and increase security by identifying the visitors entering the  facility. By issuing your visitor with a badge, it ensures that no unauthorized people are on your office. 

Visitor Passes might seem like a small thing, but they make a big impact. The best companies know that  paying attention to these kinds of details can make all the difference 

2. Calling or Business Cards 

Most businesses have a traditional paper business card. Business cards are a way to make a quick first impression on the recipients.  

So, stand out from the crowd with a unique business card printed on a plastic cardGive a personal touch and make an impression so that your clients will keep it. It can result to business opportunities. 

Also, printing your own business cards; you will have the complete control over the design and the quantity printed. 

Take note in in-house printing you don’t have to worry about sensitive information or data leaving your organizations. You don’t open yourself up to potential risks from outside sources. 

To get the most out of your investment, it is important that you select ID card printers that are best equipped to meet your needs. 

The final decision is down to you and if you're ready and you’d like to chat with one of our identification experts about our ID card printers don’t hesitate to get in touch!